Language is architecture.
Your brand doesn’t need more content — it needs a structure that makes every word count.
Narrative Systems is my service for brands that want to communicate with intention, not improvisation.
It’s where we transform scattered ideas into a coherent, repeatable, and soulful voice — one that can grow with your brand and speak across platforms, consistently.
Because when your messaging is aligned, your brand moves as one.
What we build together
This isn’t copywriting.
This is about creating the communication system that guides everything you say — from a single social post to a keynote speech.
Together, we’ll craft your:
- Brand voice and tone system
- Messaging pillars and narrative themes
- Core brand messages
- Manifestos or brand stories
- Tone map (what you sound like — and what you don’t)
- Language usage across touchpoints (web, social, internal, pitch)
These are tools your entire team can use — not just a founder deck that gets buried after launch.
Who this is for
- Founders building their first brand and want to sound real — not generic
- Rebrands that need to clean up old language and clarify a new direction
- Teams who have “a lot of things to say” but no system to say them right
- Creative directors or CMOs who need alignment across teams and campaigns
- Anyone who’s ever asked: “What are we even trying to say?”
Deliverables may include:
- Tone of voice guide
- Messaging framework
- Signature phrases / narrative blocks
- Internal brand language doc
- Brand story structure (About, Vision, Why)
- Social language prompts or caption styles
- Optional: Training session for internal team
How it works
We start with a call.
You bring your brand — messy, evolving, complex. I bring structure and intuition.
We dig. We define. We organize. Then we build your system — in one document that becomes your brand’s communication backbone.
